★ 4.8430K+ Users
Grounded
For people who feel at home in the countryside.
30+CountrysideCommunity
Shopify meets HubSpot for Communities and Dating — white-label technology, shared network, and revenue you keep
The Network
Browse a handful of the 4000+ live brands powered by HubPeople today.
Solutions
HubPeople powers six distinct business models. Whether you're launching a niche dating brand, monetising affiliate traffic, or building a private community for your customers — we have the platform and the playbook.
Stop subsidising Facebook with your community-building spend. Own a private, branded social network where you control the advertising and the data.
Learn moreYour media brand already has trust, recognition, and an audience. Turn them into a recurring subscription revenue stream without building tech from scratch.
Learn moreBuild a dating offer designed for your traffic demographics. Earn revenue share on every user action — forever. An always-on advertiser for your network.
Learn moreZero platform overhead means the full spread between CAC and LTV is yours. When your lead cascade runs out of buyers, your own brand catches every rejected lead at 100% revenue share. Full API for cascade integration.
Learn moreCompete on brand identity, not technology. Launch a fully white-label dating platform under your name, your design, and your community rules.
Learn moreNiche dating brands convert up to 22× better than generic platforms at launch. Target a specific community — hobby, faith, lifestyle, or demographic.
Learn morePlatform
HubPeople removes every barrier between your idea and a live, revenue-generating dating brand. Four areas. One platform.
User feedback
How It Works
No developers. No infrastructure contracts. No cold-start problem. HubPeople handles the technology so you focus on your brand and audience.
Pick from 100+ predefined audience niches — from Christian singles and pet owners to outdoor enthusiasts and professionals. Or brief us to build a bespoke audience for your specific idea.
Use Hubbi — our AI agent — to set your brand identity, subscription pricing, landing pages, and SEO structure. Customise every aspect of the member experience without touching a line of code.
Go live with a pre-seeded user base, full billing infrastructure, and campaign tracking wired up. Earn revenue share from your first subscriber, paid monthly to your bank account in your currency.
Prefer a done-for-you approach?
Not ready to configure it yourself? Our in-house team of designers, developers, and marketers can take your brief and deliver a professional, fully-branded community or dating app — from identity and UX through to launch. Bespoke build packages are available at a fixed fee.
Partner Stories
1000+ active partners trust HubPeople to power their dating and social brands. Here's what some of them have to say.
For nearly 20 years Chaos Internet has launched and scaled successful dating brands with HubPeople.
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HubPeople is more than software — it's a trusted ally for growth, innovation, and profitability.
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From multilingual sites to expert support, partners choose HubPeople year after year to power their online communities.
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One of the brands got 6x within a month of moving them over, which was fantastic.
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It's been incredible to see how the business has grown, developed, and matured over the years.
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Try HubPeople. There's no one else in the industry that will give you more help and advice.
Watch video →Powered by AI
Hubbi is HubPeople's AI agent. It sets up your dating brand from scratch — generating your site structure, SEO metadata, landing pages, and audience configuration in minutes. Tell Hubbi your idea; it builds the foundation.
Start your 14-day free trial today. No credit card required. Our team will help you configure your first brand and go live fast.
Latest from HubPeople
Creative is now a key driver of PPC performance in the dating industry. Learn how CRO, landing page experience, and creative refreshes can help improve engagement, overcome creative fatigue, and maximise registrations without increasing spend.
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After 20+ years of building dating infrastructure, we built Find My Dating App — a traffic optimisation funnel that helps you monetise more of the dating traffic you're already buying without adding complexity to your workflow.
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Join us in Palma for two relaxed and focused days bringing our partner community together to share insights, showcase our latest developments, and explore how they can support growth in your dating business.
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